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Drinks Futurology From tea leaves to astrology, we humans have always tried to predict the future. Even today, trusting the predictions and prophecies of experts has become part of our daily lives; from weather apps to sat-nav's, from finance to biosecurity our lives are shaped around futuristic forecasts... Whether it be fashion or technology, wine or cocktails, Drinkonomics' ahead-of-the-curve trend forecasting is crucial to creatives and drinks innovators in order to define and grow not only new and industry defining products but also new market segments within the blurred lines between established drinks categories. We know what you want before you even know you're thirsty...!
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